Coffee & retail

Deru

A coffee brand with its own characters that stays recognisable from cup to gift box.

Brief

The brand had to work across many packaging formats without making production more expensive.

Running, grabbing and laughing coffee cups form a character system that can be applied freely to any format.

The system was applied to cups, lids, boxes, ice-cream cups and pastry packaging at no extra cost.

Next step

In the intro call we clarify your needs, timeline and budget range. You'll receive a quote within 48 hours.